In-depth interviews are a great research tool when expert opinions are needed or detailed information is required from customers or users of competing products or services.
They can be held face-to-face, online or via the telephone. Our skilled interviewers have the experience and techniques to engage with people at all levels of an organisation to gather the required data.
Meticulous in detail, interviews can be carried out instantaneously with customers at their premises to coincide with a new product launch or rebrand.
In-depth interviews can inspire a host of original or previously unconsidered opinion – lateral feedback that could add an exciting dimension to a marketing campaign.